Principles
uWe must all take a truly global view
vBerkeley/Bay Area has a unique and differentiated role
to play
uMajor research universities are becoming the “DMZ” of
research
vIt’s all about leverage
vTackle projects of a scale otherwise not possible by a
single company
vBuild informal connections to other
companies—established and start-up
vOpportunity to really be in touch with latest
developments, at the University but
also in the start-up environment—globally
uMost important aspect is extracting maximum, bilateral
value through synergy
vRequires focused, sustained investment on both
sides
vTech transfer in IT happens via people
vTrue collaboration requires ability to influence
research agenda through dialog